My work

Managing editor | Centralight 

Centralight is Central Michigan University's quarterly alumni magazine. I work with the alumni and communications teams to develop editorial content that relates to the shared and diverse experiences and interests of CMU alumni.

 

I assign stories to freelancee writers and manage the writing and editing of all magazine content. I also write occasional features and profiles.

Project | Storytelling
 

Every person, every business, every organization has a story. Who's telling yours? 

 

Storytelling is one of those wiggly things everyone knows is important but has difficulty carving out time to do it well — or at all. 

 

I'll work with you to craft those stories you're eager to share with your customers, your clients, your donors, your fans, your alumni or even your own staff.

Annual reports |
Capital Region Community Foundation

For seven years, I planned, reported, wrote, designed and produced the Community Foundation's award-winning annual report.

 

The report was a stylish magazine featuring stories and photos of the grants awarded and the donors who made the grants possible. I also managed, edited and produced an annual publication written by the philanthropic youth group of the foundation.

Project | Brand and style guides
 

What's your story? Do your brochures, letters, website and staff promote a cohesive message? A brand and style guide is your path to consistency. A streamlined look to your branding and an accessible, repeatable message can distinguish you from others in your field.

 

I'll work with you to review your communications, talk about your messaging and create a guide to help everyone on your team promote the right message at the right time.

Project | Strategic planning
 

From nonprofits in need of organizational goals and communications strategies to state departments going through reorganization, I help clients question everything they do, dream big for the future and create achievable steps to get to the next level of their work. You may dread strategic planning, but work with me to turn your worry into excitement for what's next.

Project | Book editor

I've worked with authors on projects that were very personal for each of them. From character development and story structure to content and copy editing, I've been proud to help their projects go from concept to completion.

To see more or discuss possible work let's talk >>

© 2016 by Miner-Swartz
Editing and Consulting

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MDE strategic planning